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Top 4 methods of website promotion

With everyday increasing competition it becomes more difficult to promote a new website. So what methods are actually working the best for web promotion? We will try to answer this difficult question...

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SEO: What Basics You Need to Know

SEO stands for “search engine optimization” which comprises all our actions over the content of a website to improve its ranking in search results according to specific queries (keywords or...

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Tips for optimizing landing pages

Landing page is a page of the website that users see when they follow the link from the contextual advertising, search engine results, banner advertising, etc. And landing pages should be designed in a...

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Potential Problems Associated with Guest Blogging and Content Distribution

After the last updates of the Google algorithm SEO-specialists had to give up many of the traditional methods of off-site optimization to avoid possible penalties. And although some still use these...

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Seven steps to creating an effective landing page (part 1)

Creating excellent landing page is a critical step for website conversion. Users tend to quickly look through a web page and move on. Thus, one of the problems, I suppose, is to create a page that...

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Features of Media Advertising on the Internet

Media advertising on the Internet implies a variety of banners (static and animated), text links, and link units. By appearance media advertising resembles advertising in the print media. Media (links...

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Website optimization for search engines

To promote your website, you should optimize it first of all making it attractive to search engines and users. If you follow some rules of optimizing a website, it will help your project become popular...

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PPC or SEO – what to choose?

Most of the people whose work is somehow related to advertising on the Internet, have to make a choice of what to do: SEO or paid advertising. First of all, of course, the choice depends on the...

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The impact of social networks on website promotion

Website promotion and social factors are related directly. The more activity on social pages, the better for the site. All these parameters are taken into account when ranking site pages in search...

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Writing Right Meta Data for Your Website

It’s no secret that for the successful positioning in the WWW, there are some rules for the submission of website information to be indexed by search engines and all kinds of link directories. 1....

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